Styling of product to bring a sense of visual calm and space to a follower's feed. (Photo L - Shannon Higgins; R - Tess McCabe)
This series featured a dozen styled spreads from the book Conversations with Creative Women, posted to Instagram over 12 days, with copy describing the work and career highlights of each creative Australian woman. (Photos L-R Tess McCabe)
Various typographic quotation & announcement social posts, created in Illustrator/Photoshop. The 'Don't be all...' post was quickly developed in response to Instagram's algorithm changes and the resulting user furore.
Styling and photography for various workshops and product seasonal sales. Each prop was carefully chosen to reflect the target audience and key message. (Photos L-R Tess McCabe)